Hydropeptide uses gene-ius formulas that provide clinically proven results. Our genes determine how we look and how our skin ages, but that's not the end. With scientific advances, we can influence how genes express themselves by turning on genes that signal cells to act healthy, and turning off genes that don't. Simple, right? That's why Hydropeptide's team of geneticists create their products based on Epigenetics! With powerful gene signaling ingredients, their products can help your skin cells act healthily and beautifully, starting from the inside.